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We process your data to deliver content or advertisements and measure the delivery of such content or advertisements to extract insights about our website. We share this information with our partners on the basis of consent. You may exercise your right to consent, based on a specific purpose below or at a partner level in the link under each purpose. These choices will be signaled to our vendors participating in the Transparency and Consent Framework.
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Essential Cookies
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Essential cookies are always on. These technical cookies are required for the operation of our sites. Without using these our sites can't operate properly.
Experience Cookies
Right now only some of these can be turned off. We’re working on the rest. Experience cookies allow Asda to recognise and count visitors to our sites.
This means we can check our online services are working and help us make improvements on our online services.
Experience cookies also allow us to remember the choices you make, such as the items in your basket or your display preferences.
Asda's Advertising Cookies
We may record your visits to our websites, the pages you have visited and the links you have followed.
We use this information, along with other information about you as a customer, to help make our advertising relevant to your interests both on our sites and other sites you may visit.
We also use these to limit the number of times that you see an ad and to inform us how effective a particular ad has been.
Targeting Cookies
Asda do not use targeting cookies
Store and/or access information on a device
Cookies, device identifiers, or other information can be stored or accessed on your device for the purposes presented to you.
We and our partners store and/or access information on a device, such as unique IDs in cookies to process personal data. You may accept or manage your choices by clicking below or at any time in the privacy policy page. These choices will be signaled to our partners and will not affect browsing data.
We and our partners process data to provide:
Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a device. Personalised ads and content, ad and content measurement, audience insights and product development.
